Socialchat
Omnichannel CRM platform to manage customer communications from WhatsApp, Instagram, Messenger, and Livechat in one dashboard.
Understanding the Problem & Core Constraints
Socialchat is an enterprise-grade omnichannel CRM platform designed to unify customer conversations from WhatsApp, Instagram, Facebook Messenger, and Livechat into a single collaborative inbox. It streamlines customer support operations and enhances sales team response times by enabling multi-agent workflows.
Key Constraint
Managing high-concurrency real-time messaging payloads from multiple social APIs (Meta Graph API, WhatsApp Business API) while maintaining instant UI updates without message duplication or order mismatches.
Architectural Decisions & Core Implementation
Architected a modular NestJS event broker microservice using WebSockets and Redis Pub/Sub for message distribution, coupled with a highly reactive Vue.js 3 frontend and Pinia state management.
10x faster response time
99.99% message delivery rate
Handled 5M+ monthly messages